Spring writes in with..
Attached is a picture of apostrophe abuse on the new Reynolds Wrap commercial. It claims its product is “terrible two’s tough”, inadvertently making the claim that “terrible two IS tough.” Whatever THAT means.
I haven’t seen the commercial, so maybe I’m missing something, but even without the apostrophe, what does “Terrible Twos Tough” mean? Are you supposed to wrap your kid in the stuff when he starts acting up or something?
This was a sign at a beach wedding I went to. I would hate to hurt their feelings because they are really sweet people, but hey–apostrophe abuse needs to end!
Katharine sends us this example of your/you’re confusion spotted on Brides.com:
You’d think that a website run by a professional magazine distributor (Brides, Modern Bride, Elegant Bride, etc.) with professional editors wouldn’t be so sloppy.
Chrissie writes…
Even the big guns can’t afford a grammar check!
You already have plenty of examples of people using an apostrophe to make a noun plural, but I thought I’d give you one more.
This one comes from a vendor at the Newark Portuguese Festival in New Jersey.
Thanks, Jacki!
Lisa writes:
I was pleasantly suprised to see that this lovely peice of graffiti had already made it to your site. Ironically, I have a picture of it too! Here is my sister and I pondering this age old question.
There’s been a debate in the comments recently about whether or not apostrophes are really necessary. Check out this timely article on About.com, entitled The Campaign to Abolish the Apostrophe.
